Brrr...

June 20, 2023

Morning gang,

What a morning!!

The place to be this morning was Ben Buckler and guess what? This is exactly where I was at sunrise. There were so many whales cruising along, including three magnificent ones pretty close to the rocks.

The only con was the cold wind, I was shaking like a fragile leaf about to fall - even pressing my camera’s trigger was a challenge, not even joking.

Then I went to my usual spot in South Bondi for more action. Whales breaching on the horizon and all that.

As I'm on my way to see our clients P&O Cruises, I just wanted to remind you to enter the competition to win a cruise. It's that simple that you would be mad not to. The only thing is that if you win, I come with you. Deal? 🫱🏻‍🫲🏽

Xoxo

Amo 😘

Laura Walker and Mojo (Mojo's face says it all, cold as)

Surf in Bondi, they say it's going to be fun!

Warren Ginsberg & Casey James, last swim before Europe

Murray Cox, you can thank him for looking after the yoga wall

5 degrees

June 19, 2023

Hola team,

Hope you've all had a great weekend.

This morning was pretty chilly. 5 degrees. Yep, not the warmest of all. It was so quiet down here, only the bravest souls were down there. Fair enough!

I would have happily stayed in bed but the sunrise was too nice to miss and I was catching up with my mate Raphael. The legend behind Watch the Source. He sources the best timepieces in town. If like me, you like watches, you will love his account. I sadly can't afford any at the moment but one day I will certainly commission him to find me one. He's the best in business. My 40th is on the 15th of September, probably a great gift from all the Morning Bondi community?! 🤪

The swim was refreshing, to say the least, but you never regret it. The reward is to go back home to a hot shower.

Have a wonderful week, mine is going to be busy but eh two more weeks before I head to France for the holidays so can't really complain. Can I?

Enjoy my friends,

Ciao,

Amo

I've got my eyes on you, it will match perfectly my green eyes

It's going to be a quiet day for the boys in blue...

Whale of a time

June 16, 2023

Morning beautiful people,

What a start to the day!

I saw at least 8 whales cruising along the coast, what a show. On days like this, I regret not having a drone.

After last night's event, finishing around 11 pm, I needed a beauty sleep this morning so I rock up at 7 am just before sunrise. Perfect timing!

Friday or not, it was pretty quiet down the South end except at the Icebergs obviously, always good to see a bit of activity.

Have an awesome weekend and chat with you on Monday,

BOOM!

PS: Thank you so much for all the kind words about the Bread totes and all the best wishes for the talk. It went really well. Live shopping will eventually happen in Straya! 🤩🍞🤟🏼

Thursday Big Day

June 15, 2023

Morning gang,

How's everyone today? Cold? I bet!

This morning was stunning but bloody freezing. 6 degrees, lucky the water was a lot warmer. Yeah, I'm a bit cray-cray but this is still by far the best way of waking up. You certainly feel alive after taking a good dose of Vitamin Sea. Three times underwater, that's Blake’s rule and I always stick to it.

Today is a big day, we are hosting a roundtable dinner with 50+ marketers keen to know more about Livestream Shopping. We are organising the first Liveshopping event in Australia. Bread is on a roll! You've heard it first. Wish us luck! 🤞🏼🍀

Have a wonderful day and chat with you tomorrow,

Xoxo

Amo

You can only look good with a Bread tote bag. Male model Julius, taking bookings.

Crispy

June 14, 2023

Morning gang,

How's everyone today?

Today started a bit fresh, it was 9 degrees at sunrise then the sun warm up the air a little. The puffer jacket at the top was a good shout, and the swimmers at the bottom, were not the smartest - this is fashun in Bondi.

I was joined by fellow Frenchies, Mathilde and Remy visiting from New Caledonia. I met them on Saturday. We had a great chat then and while they were asking for things to do around here, I told them that they had to do a Morning Bondi session. A must, to say the least.

Like typical Aussies, they bought a matchy pair of colawful (this is not a typo) Budgees ready for the swim. They are the real deal now. Aussie Aussie Aussie, Oi Oi Oi…

I guess that's enough gibberish for one morning,

Have a wonderful day and chat tomorrow,

Xoxo

Amaury

Uge, you need to stop your obsession with me

Rockstar chef Scott Findlay, soon in Bali

It's Oh so Quiet...

June 13, 2023

Hello beautiful friends,

Hope you all enjoyed the long weekend.

As Björk would say, today was Oh so Quiet... It felt like people were not ready to kick-start their week as yet. Fair enough.

I went to the vantage point in South Bondi and saw Jason from Drone Shark App doing his thing. There were a few whales and 'Norman' the famous grey nurse shark cruising around. Jason loves to give names to all the regular marine life. Do you remember the video of 'Wally' the wobbegong shark who came close to me one morning?

Then back to my usual spot where we talked shit with Uge (I mean mainly him) and then a quick swim and back home.

The last thing before I go, my good mate, Mauricio is looking for a flatmate. Check his place out here and if you are interested, slide in his DM. He’s good fun so no doubt he would be a good roomie.

That's all folks, hopefully, tomorrow will be a bit more busy. Go for a swim people, the water is still pretty warm considering the season and I need something to shoot.

Xoxo

Amo

Ben Buckler, where we were standing on Saturday when we saw that whale meters from the rocks

Jason Iggleden, the legend behind Drone Shark App

I probably took this photo at least 150,000 times... but still love it

Cheeky Selfie. When there is nothing else to photograph...

By the pool

June 9, 2023

Morning peeps,

Happy Friday as they say!

Another morning, another cracker...

To mix it up, I ventured down to Bronte Pool. This place is just next level. It's honestly hard not to take good photos of this pool at sunrise. A lot of activities going on, perfect for photo subjects.

One thing that I love about my morning routine is that it calms me down. I just concentrate on taking photos, that's all. For someone like me, with a mind that is constantly racing at 1,000 km an hour, it's pretty unique. It's my type of meditation if you like. Hmmm... 🧘🏽‍♂️📸💦

Now you know everything, enjoy your long weekend and chat with you next week,

Xoxo

Amo

If you are a feet fetishist, you will love that one...

When you are not sure about that swim after all...

GOLD

June 8, 2023

Morning my friends,

How’s everyone today?

What a start to the day, it was just sun-sational! I rock up down to the beach later than usual as I needed my beauty sleep after going to an event last night.

When I arrived at the beach, it was all pink with stunning reflections on the water and all that.

Once again, I took way too many photos, so the selection took a bit of time. Hence the late update too.

Were you down there? Go for a swim guys, the water is divine at the moment.

That’s all folks,

Much love as always,

Xoxo

Amo

Uge always insists in taking a photo of me

Maravilloso

June 7, 2023

Hola mi amigos,

Yes I can talk a bit of Spanish. ¡Claro que sí!

Anyhow, this morning was incredible. We had 15 minutes of glorious light and I snapped like a maniac, right, left, front, everything that was going on. Then the sun was gone behind the clouds.

We also had a whale, if not two in the bay, they were cruising not too far away from the surfers. Love it!

I spent my morning with fellow Frenchies Diane and Loic on their last sunrise before leaving for France for good, or at least for this year. I'm sure they will be back soon.

Have a great day and hasta mañana

Besos,

Amaury, not Amore but same same as I'm full of love.

As the saying goes, couples that surf together, stay together...

Last Bondi sunrise for Diane, I will miss our daily chats.

Oldies Goodies

June 6, 2023

Morning my friends,

Hope you are well.

Let’s be honest, it wasn’t the prettiest start to the day. Besides all the whales cruising along the horizon line and some early pink clouds in the sky, it was pretty dark and moody with rain around 7:30 am. I didn’t even bother taking my camera out of my bag.

Oh well, you can’t win every day.

On days like this, I almost feel like either buying a Paragraphica camera (that brand-new AI camera without a lens) or simply turning to Midjourney to create epic Bondi Beach images for me. If it’s not necessarily possible right now, it will be soon enough.

By the way, if like me you are obsessed with the power of AI, I recently wrote an article about it for AdNews Australia. Is Midjourney, the greatest creative tool or the biggest marketing fraud of all time? Love to hear your thoughts.

Xoxo

Amo

It's Friday!

June 2, 2023

Morning everyone,

Today was not wow like yesterday but who cares really it's Friday! Best day of the week, yeah?!

It was a very slow morning, by this, I mean, the sunrise took its time, especially with the thick clouds on the horizon line so patience was key - not my forte to be honest.

I almost thought that I wasn't going to take photos but I did. Are they good? They are alright, nothing groundbreaking but ehh.

Other than that, big week for bread this week. Obviously, I don't mean to do any hard sell but at the same time, I feel people care about 🍞 - every morning at least one person, asks me how it's all going (today was good mate Grant from OneWave).

We just released our latest campaign for P&O Cruises. If you fancy a free cruise, this is your time to play. Check their latest post for all the deets. If you win, I will come with you, yeah?!

And for the second update, we are now on the hunt for our first recruit - a Social Account Director, check the JD here. If it's you or know of anyone, send them my way. You know where to find me. ;)

That's all folks, have a lovely weekend and chat with you next week.

Xoxo

Amo

No drone was used for this photo, just some clever angles

First day of Winter

June 1, 2023

Morning crew,

OMG!

What a start to the winter season!

The sunrise was just incredible. It started all pink and went bright orange for 10-15 minutes. The dolphins also turn up again this morning. The temperature outside was totally bearable and the water was amazing.

Did you see it? If not don't you worry, that's what I'm here for.

Have a lovely day,

Ciao,

Amo

The Conscious Community x Waves of Wellness

Splashes in the bay

May 31, 2023

Morning peeps,

Another day, another cracker!

No whales on the horizon today but 60 dolphins splashing around in the bay. They, unfortunately, didn't come too close but were hanging around Ben Buckler and in the middle next to the shark buoy.

'You sleep, you lose' that was one of Club Med’s slogans for a hotel targeting youngsters back in the day. That's pretty much what I feel every day, hence the motivation of coming down. Let's be honest, there is never a dull moment in Bondi.

On another note, as you know Morning Bondi is just a hobby and I have no intention to make it a full-time thing. I like my job in the Social space way too much for that. Yesterday, we released some funky designs for our future Bread offices. Do you like them? The puns are flowing in the comment section, perfect! 🍞

That's all for today, chat tomorrow!

Xoxo

Amo

The lucky country. 13 years here and counting. Love you Straya!

Renee Robertshaw patiently waiting for it

Whale of a time

May 30, 2023

Morning my friends,

How's everyone today?

This morning was real good. The first lights were on point, the sunrise pretty nice too, and there were whales just cruising along the bay. I squeezed a Bondi to Bronte run, coffee, chat and swim with good mate Andy. We also bumped into my awesome business partner Mary (check Uge's photos for the mugshot, hopefully, we make the cut) and had a chat with all the local legends.

I've said it before but what I love the most about my morning routine is the Social element, then the photos - not the other way around.

Now, I'm pumped and ready to tackle the day.

Have a cracking day team and chat tomorrow,

Xoxo

Amo

Smart advertising by my good friends at Bondi Liquor Co. Have a Morning Bondi Gin when you go there.

Dion Horstmans caught on his daily routine: kettlebell swinging, swim and sculpt

Bonjour Bondi

May 29, 2023

Morning peeps,

Hope you've all had a great weekend.

Mine was very chilled with a fair bit of work, like pretty much every weekend since I started bread. Life of an entrepreneur, I guess. It's not always glamorous but I won't change a thing.

This morning was very quiet but it was very nice. The temperature outside was totally bearable, not one cloud in the sky and the water is still pretty warm considering that winter is around the corner.

I joined my mates in North Bondi but not much going on so ended up in South Bondi. Still not a great deal of activities to be honest.

Have an awesome week and come down in the morning, you won't regret it and who knows you might get snapped by Uge or me.

A domani,

Amaury

Julius Cruickshank, one of my best mates, OG Morning Bondi crew and incredible brand expert - check his **folio** if you don't trust me

The Bin Chicken Squadron - coming in hot to one bin near you

Anthony Glick, making the most of his mornings before the baby arrives

TGIF

May 26, 2023

Morning team,

How’s everyone today?

How mild and beautiful was this morning. Sunrise was a cracker, a big red/orangy ball rising over North Bondi, water was divine and not that many souls around. Great for the peacefulness, but not so good for the photos.

What a week, I can tell you... It was non-stop but loving every single minute. I had so many work and social events, I’m ‘knackeroo’. Tonight dinner with friends and that would do for the week.

This morning, I caught up with good mate and tailor Andy Taylor. Yes, I do have a tailor. How do you think I dress that well? 🤪 Yes, his name is Andy Taylor with a “Y” and he is a Tailor with an “I”. What are the chances? I know… Anyhow, he’s a legend and we had a good time. If you are after a tailor, go to him and tell him that you come from Morning Bondi. He will look after you. No doubt.

That’s all folks, have a lovely weekend,

Xoxo

Amo

Watching the sunrise from the baby pool - how good!

Here he is. Andy the Tailor. Nice and talented human being.

Pinkalicious

May 24, 2023

Morning peeps,

OMG what an amazing start to the day!

At 5:50ish, the sky was already all pink. The photos don't even give justice to how beautiful it looked in real life.

Besides the sunrise, I bumped into so many legends this morning, started at 5:45 at the servo (petrol station for the non-Aussies) with Rawson and Trent, then Jason, Liv, Diane, Loic, Théo, Caroline, Adam, John, Dion, Scotty and Sam.

This is actually the thing that I love the most about Morning Bondi, the social element.

Most importantly, I was with one of my closest mates and original members of the Morning Bondi crew Julius Cruickshank. One of the best brand designers in town.

Have a cracking day my friends and stay warm,

Xoxo

Amo

When you have stop half through your run to take a photo...

Doozer

May 23, 2023

Morning gang,

Hope everyone is warm today.

Winter has definitely settled in. It’s so bloody cold in the morning. Puffer jackets and beanies are now the Bondi uniform.

The surf was much smaller than yesterday but still pretty good, only a few people are going for a swim these days - which is a shame as the water is delicious and it’s also the best chance to get a photo of you on Morning Bondi.

This morning the dozers (not to be confused with doozers) were out. 1x big, 1x small.

That’s all folks!

Enjoy your day,

Xoxo

Amo

BIG Monday

May 22, 2023

Morning gang,

How was your weekend?

Mine was pretty epic, going camping with six mates in the middle of nowhere. Imagine 4-wheel driving adventure crossing rivers, campfires and all that.

This morning, I struggled to wake up as early as usual but with the sunrise being so late these days it didn’t really matter. I was here for it. Started in North Bondi to see my mates and finished South when I saw the big surf hitting the Icebergs.

There were 4x surfers scoring some pretty big waves. And, yeah, of course, Joel Pilgrim was amongst them.

Have a great week my friends,

Cheerio,

Amo

Believe it or not but that was one of the smallest

Quiet Friday

May 19, 2023

Morning peeps,

Happy Friday as they say!

This morning was pretty nice, the sunrise was on point, not too cold and I was with my new mate Sam Cust talking business and taking photos - a perfect start to the day if you ask me.

Sam, is one of those overachievers. At 30 years old, he has helped more than 1,000 start-ups come to life with his business Hyper, he’s also an AFL coach, a Board Member at the Bondi Chamber of Commerce and plenty more... Impressive, eh?! More importantly, very nice and humble guy.

Other than this there were not that many people around. I have a photo of pretty much everyone who was around. Come on people the water is still warm, go for swims, I need subjects! Soon, it will be seagulls, men in speedos and flowers…

Have a lovely weekend and chat on Monday,

Cheers,

Amo

Sam, oh I almost forgot, besides the above, he's also pretty good looking.

The run back to the shower is always interesting...

Les archives. Another day, another rainy day… As I could see it was not raining, I ventured down much later than usual, around 6:45 am. I just arrived and a light drizzle started. What are the chances?! I joined my mates for a quick dip in the ocean and coffee at Chapter One (my unofficial gallery, they have five of my prints on the wall). Still worth going out, if you ask me… Have a great day my friends and stay warm as it’s a bit nippy at the moment. Ciao, Amo PS: I’m going camping this weekend with a bunch of mates but pretty sure I don’t have the right equipment to cope with the cold. I only have a summer sleeping bag… It’s going to be fun, they say. 🤦🏽‍♂️🥶

Rainy days. Do you know what rainy days mean? It means archive days. Here are photos from the past couple of months, most of them were my second favourite ones so you wouldn’t have seen them before. As you know, I love doing my Morning Bondi routine but it actually takes so much time. I’m talking about the photo bit especially. At the moment, I take photos from 6:30ish when the sun is up for roughly 30-40 minutes, then selection of the good photos for 20 mins, light edit the best ones for 10 mins, then write the morning blurb for 3-5 mins (I tend not to overthink this, as you can tell), then upload of each individual photos on the blog for 10 minutes, then newsletter for 5 minutes, then Instagram for 3 minutes, Facebook 3 minutes and Instagram Story 3 minutes. Basically, around 1.5 hours on average. So yes sometimes, I’m glad when it’s raining as I’m saving so much time. Have a beautiful day, despite the weather, and chat with you tomorrow, Xoxo Amo

Golden Sea. Slow start this morning, it was pretty average unless you could wait up to 8am (I couldn’t) to see the sun popping out behind the curtain of clouds. It was all about the golden reflection of the hidden sun on the water. Gold 24-carat for a few minutes. I don’t have much to tell you today except that if you live locally and love ‘Shark Tank’ TV show, you will love the local version of it. It’s called the Bondi Innovation Shark Tank organised by the @bondichamber and it’s next Wednesday at @hotelravesis You can find all the deets in the media release and book your tickets on the blog. I’m going with my awesome business partner Mary Proulx and supporting Sam Cust, one of the sharks (I think that’s what we call them). If you come down, let’s have a beer and break bread (what I love the most about our business name is that the puns are endless). I loaf you! (see) Amo

Nothing to worry about, it's just a tornado off North Bondi, ... 🌪️😲 I took this photo this morning around 9:30 am. I was shooting with @versefinejewellery in South Bondi when we saw this waterspout tornado coming out of nowhere. Scary much? Look closely and you can see the person around Ben Buckler's cliffs running for his life... That's all folks!

Pure Heaven. What another beautiful start to the day! While yesterday was all about big waves, today was all about the mad reflo on the sand - absolutely stunning. I was sitting just next to Morning Bondi HQ and was snapping like a maniac. Have a cracking weekend and subscribe to the newsletter if you want to see the photos earlier in the day - new Morning Bondi formula. ;) Xoxo Amo

Bombastic. OMG, what an incredible morning! It's a very late update as I had a pretty busy day and didn't have a chance to post before now. The newsletter was out around 10am though, so subscribe to it if you want to see the photos before everyone else. It was honestly one of the best mornings we've had for a little while. The light, the waves and the surfers braving the waves. Xoxo Amo

Low-tide goodness. What a stunning morning! Today was all about the low-tide gold reflection. It was just the perfect conditions for photos. The problem, only a few people out including two metal hunters. I was with fellow Frenchy @dianeperreau all morning. I reckon she’s the most popular French person in Sydney. So many people are stopping her every morning to have a chat and take a selfie with her. Have a lovely day my friends, Ciao, Amo

Into the wild. What a cracker of a morning! For a change of scenery, I ventured down to Bronte this morning. I reckon I made the right choice, it was just an incredible show. I was with my mate @paolocattaneophoto for the entire morning and we were just looking at the waves rolling in. Bronte Pool was the best place in da house. If you follow me on Instagram, you would have seen the very rare video of me talking to the camera. With @bread_agency, my agency, I recently started working with the team from @in2thewild.aus, the best tiny houses business around. In order to have a better understanding of the experience, the client kindly invited me to go for a couple of days with my wife and daughter. Real legends, best onboarding! The whole experience was amazing - especially for someone like me that is pretty hyperactive. I just ‘re-wilded’ for two days. Even though the network was working where we were, I put my phone in airplane mode the whole weekend and made the most of the experience. The tiny house was kitted with all the things that you need, all the products in there are premium and sourced from ethical brands. Let’s be honest the firepit and outdoor bath were the highlights for me. I would highly recommend it to anyone, especially if you are like me and struggle to switch off. They are running a Winter Campaign which is all about swapping your usual beach days for days in the wild. You can book one of the 46 cabins all around Australia using the link in my Stories to get up to 20% off this winter OR alternatively try your luck entering the simple giveaway that they are organising on their Insta. You can thank me later! Xoxo Amo

Monday Madness. This is a very late update compared to usual but busy day today. This morning was just nuts down the beach. I only took a few photos before having to rush to an early meeting in the city. The swell should still be here tomorrow, so go and have a look if you can. Xoxo Amo

FriYay. How’s everyone today? After two days in Melbs (Melbourne for the hipsters), I’m back in the hood. What a morning! Incredible light, the surf was ON and the Icebergs was packed - perfect for photo ops. This morning I caught up with my mate Ben, a fellow Frenchy that I haven’t seen for years. We hung out around the Bergs and finished with a swim in South Bondi - how original. Enjoy your weekends my friends. Mine is going to be pretty epic. I’m going into the wild, literally. That’s right, I’m going to one of @in2thewild.aus’s tiny houses. More on this subject later. Stay tuned people! Have a cracking weekend, Lots of love, Amo

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