Morning Sun

August 22, 2023

Morning gang,

How's everyone today?

How good was the sunrise today! It's so good to see the sun rising over Ben Buckler without any clouds on the horizon.

Too tired to run, I just went for the photos, coffee and swim - what I do best if I'm honest.

I bumped into the usual suspects, chit chats, snap-snap and gone. I've said it before but what I prefer in the morning is the social element.

Have a lovely day my friends and chat tomorrow,

Xoxo

Amo

Back to business

August 21, 2023

Oh hello, my friends,

How's everyone going? Missed me much?

That's it after 6 weeks in France and spending last week recovering from jetlag and waiting for the weather to clear out, I'm back to my routine and it feels real good!

I ventured down to South Bondi to watch the sunrise, there was not much happening with the clouds on the horizon line but then the sun started to pop up around 6:50ish and it was glorious.

Just the time to join my mates in North Bondi wrapping up their workout and going for a swim and coffee.

Chat with you tomorrow,

Xoxo

Amo

PS: I didn't bring my camera while I was away so please be indulgent with me. The photos will gradually get better. I just need to rewire how everything works.

Catch you later

June 30, 2023

Morning gang.

Hope you are all well.

Today was the last day of my Morning Bondi routine for a little while, 6 weeks to be precise. That’s right, I’m heading to France to spend quality time with my family and friends back home. Therefore, you will have to cope without your daily fix of sunrise shots and non-sense.

Take care of yourselves my friends and catch you later,

Xoxo

Amo

Usual suspects

June 29, 2023

Morning gang,

The sun is back in town so is the light breeze. It was stunning out there but pretty cold.

It was pretty quiet down there so concentrated on taking photos of the usual suspects, the friendly faces that I see most mornings.

I get contacted a lot to post about local events or promotions going on but unless it's a charity or not-for-profit doing good for the Bondi community I tend to refuse if it's not aligned with my values and without payment. I don't want Morning Bondi to be a sell-out, just want to bring you the best of the best. ;)

Here is one thing that I'm happily promoting: Kindamindi is a local, not-for-profit community childcare centre that has been loved by Bondi families for over 30 years. They’ve just kicked off their big raffle fundraiser and the prizes are amazing. All you need to do is head to their website and grab some tickets. Now that tick all the boxes for me, charity element and helping our little ones, so here you go.

Have an awesome day my friends and chat tomorrow,

Xoxo

Amo

Chase Hardaker and Mario Marfella - great chat guys!

John Macarthur, post-swim - much happier!

Jennie, the other Frenchie who takes photos most days

Pinkalicious

June 27, 2023

Morning gang,

How good was this morning!

Were you down there? Did you see the sunrise? Stunning light all the way and I was in South Bondi, my usual corner. We can say whatever we want but at sunrise SoBo (for the hipsters - do they still exist?) is THE place to be. NoBo is for sunset.

I snapped like a maniac and took way too many photos. I was probably overcompensating because I won’t be posting any photos tomorrow morning. We are shooting a TV Commercial for a client. Yeah, Bread can do this too. That’s actually my background, I launched Sixtine, a production house in Paris more than 18 years ago. My former business partners are still running and smashing it! So proud…

Alright chat to you on Thursday folks,

Love ya,

Amo

Bondi Icebergs, I promise I'm not sponsored, I just love this place

Last week before Summer

June 26, 2023

Hola gang,

How’s everyone today? Great weekend?

Yes, I know the title of this blog is a bit clickbaity but in exactly a week, I will be on the plane direction European Summer. Since Covid and not being able to go back to France to see our family and friends for 4 years, we decided to go back every year. Good resolution, I know!

All this to say, that this is my last week here and I won’t be back in Bondi before mid-August. Yeah, I know what you might be thinking, only 6 weeks?! ;)

Enough about me, today was super quiet and on top of that I was in North Bondi, so even more quiet. Luckily, there were a few friends around to take photos.

Have a cracking week my friends and chat with you tomorrow,

Ciao,

Amo

Look at this wonderful bunch of fit people!

Whale watchers, second best spot to watch whales after Ben Buckler

Post-swim chill and still have to pose for me

Me in a week flying over Bondi for a last au revoir for a little while...

It's gonna be a quiet one for the Lifeguards...

Dave Robledo aka **BamBam**, best Custom Hat Maker in town

You're late mate

June 23, 2023

Morning people,

Happy Friday, as they say.

As expected, this morning was grey and uninspiring. Of course, the sun decided to pop up in the end but just around 8am. Too late mate!

So this morning, I just chilled in bed doing nothing else than checking the entries to the ‘Caption Competition’ organised on my Stories yesterday. So many good ones I have to say. You guys are creative, love it! It was hard to choose and I’m yet to decide between the following:

Option 1: ‘Kill 2 birds with 1 stone’ by @seeshots
Option 2: ‘Not mine! Not mine! Not mine!’ by @bambamhats
Option 3: ‘20 years marriage’ by @bemarnu

Which one do you guys prefer, weigh in below with #1, #2 or #3. The one that gets the most vote will win will get the Bread Agency tote bag. BOOM!

As I don’t want to leave you without photos of the beach, here are some of my favourite photos taken over the past month.

Have a cracking Friday and enjoy your weekend,

Xoxo

Amo

HIDE & SEEK

June 22, 2023

Hola gang,

What's up?

All morning the sun plays hide and seek with the clouds. Stunning when the light was on, boring the rest of the time.

It was pretty quiet down there. Luckily, I had my mates in South Bondi frolicking in the water and the Tans (Debbie & Jet) to have photo subjects, otherwise, it would have been only photos of seagulls and the sun's reflection on the sand.

Let's see what the sunrise looks like tomorrow but the forecast is not too promising. The perfect time to stay in bed and enter the Into The Wild competition to win a trip away in one of their 46+ tiny houses all across Australia. If you are not convinced, hopefully, all the photos and videos from my weekend away will do. You can thank me later!

Let’s goooo!

Amo

When you just dropped a bomb and pretend it's not you...

When you are too busy checking Morning Bondi posts...

Swell is back baby

June 21, 2023

Morning gang,

How’s everyone today? Cold?

After days of calm water with not much surf action, the swell is back in town so are the thousands of surfers. Too lazy to wake up at 5:30 am this morning, I slept in up until 6:15 am to arrive down the beach just before sunrise.

The photos today are not amazing (are they ever though?) but I feel that they still capture the essence of what was going on down there. If you don’t like them, send your complaints to nothappy@morningbondi.com and our Customer Service team will get back to you shortly.

Have a cracking day my friends, stay warm and chat tomorrow.

Xoxo

Amo

Surf competition is on everyday in Bondi

Scotty Findlay, I will miss not seeing this guy around... Hit him up if you go to Bali

Brrr...

June 20, 2023

Morning gang,

What a morning!!

The place to be this morning was Ben Buckler and guess what? This is exactly where I was at sunrise. There were so many whales cruising along, including three magnificent ones pretty close to the rocks.

The only con was the cold wind, I was shaking like a fragile leaf about to fall - even pressing my camera’s trigger was a challenge, not even joking.

Then I went to my usual spot in South Bondi for more action. Whales breaching on the horizon and all that.

As I'm on my way to see our clients P&O Cruises, I just wanted to remind you to enter the competition to win a cruise. It's that simple that you would be mad not to. The only thing is that if you win, I come with you. Deal? 🫱🏻‍🫲🏽

Xoxo

Amo 😘

Laura Walker and Mojo (Mojo's face says it all, cold as)

Surf in Bondi, they say it's going to be fun!

Warren Ginsberg & Casey James, last swim before Europe

Murray Cox, you can thank him for looking after the yoga wall

5 degrees

June 19, 2023

Hola team,

Hope you've all had a great weekend.

This morning was pretty chilly. 5 degrees. Yep, not the warmest of all. It was so quiet down here, only the bravest souls were down there. Fair enough!

I would have happily stayed in bed but the sunrise was too nice to miss and I was catching up with my mate Raphael. The legend behind Watch the Source. He sources the best timepieces in town. If like me, you like watches, you will love his account. I sadly can't afford any at the moment but one day I will certainly commission him to find me one. He's the best in business. My 40th is on the 15th of September, probably a great gift from all the Morning Bondi community?! 🤪

The swim was refreshing, to say the least, but you never regret it. The reward is to go back home to a hot shower.

Have a wonderful week, mine is going to be busy but eh two more weeks before I head to France for the holidays so can't really complain. Can I?

Enjoy my friends,

Ciao,

Amo

I've got my eyes on you, it will match perfectly my green eyes

It's going to be a quiet day for the boys in blue...

Whale of a time

June 16, 2023

Morning beautiful people,

What a start to the day!

I saw at least 8 whales cruising along the coast, what a show. On days like this, I regret not having a drone.

After last night's event, finishing around 11 pm, I needed a beauty sleep this morning so I rock up at 7 am just before sunrise. Perfect timing!

Friday or not, it was pretty quiet down the South end except at the Icebergs obviously, always good to see a bit of activity.

Have an awesome weekend and chat with you on Monday,

BOOM!

PS: Thank you so much for all the kind words about the Bread totes and all the best wishes for the talk. It went really well. Live shopping will eventually happen in Straya! 🤩🍞🤟🏼

Thursday Big Day

June 15, 2023

Morning gang,

How's everyone today? Cold? I bet!

This morning was stunning but bloody freezing. 6 degrees, lucky the water was a lot warmer. Yeah, I'm a bit cray-cray but this is still by far the best way of waking up. You certainly feel alive after taking a good dose of Vitamin Sea. Three times underwater, that's Blake’s rule and I always stick to it.

Today is a big day, we are hosting a roundtable dinner with 50+ marketers keen to know more about Livestream Shopping. We are organising the first Liveshopping event in Australia. Bread is on a roll! You've heard it first. Wish us luck! 🤞🏼🍀

Have a wonderful day and chat with you tomorrow,

Xoxo

Amo

You can only look good with a Bread tote bag. Male model Julius, taking bookings.

Crispy

June 14, 2023

Morning gang,

How's everyone today?

Today started a bit fresh, it was 9 degrees at sunrise then the sun warm up the air a little. The puffer jacket at the top was a good shout, and the swimmers at the bottom, were not the smartest - this is fashun in Bondi.

I was joined by fellow Frenchies, Mathilde and Remy visiting from New Caledonia. I met them on Saturday. We had a great chat then and while they were asking for things to do around here, I told them that they had to do a Morning Bondi session. A must, to say the least.

Like typical Aussies, they bought a matchy pair of colawful (this is not a typo) Budgees ready for the swim. They are the real deal now. Aussie Aussie Aussie, Oi Oi Oi…

I guess that's enough gibberish for one morning,

Have a wonderful day and chat tomorrow,

Xoxo

Amaury

Uge, you need to stop your obsession with me

Rockstar chef Scott Findlay, soon in Bali

It's Oh so Quiet...

June 13, 2023

Hello beautiful friends,

Hope you all enjoyed the long weekend.

As Björk would say, today was Oh so Quiet... It felt like people were not ready to kick-start their week as yet. Fair enough.

I went to the vantage point in South Bondi and saw Jason from Drone Shark App doing his thing. There were a few whales and 'Norman' the famous grey nurse shark cruising around. Jason loves to give names to all the regular marine life. Do you remember the video of 'Wally' the wobbegong shark who came close to me one morning?

Then back to my usual spot where we talked shit with Uge (I mean mainly him) and then a quick swim and back home.

The last thing before I go, my good mate, Mauricio is looking for a flatmate. Check his place out here and if you are interested, slide in his DM. He’s good fun so no doubt he would be a good roomie.

That's all folks, hopefully, tomorrow will be a bit more busy. Go for a swim people, the water is still pretty warm considering the season and I need something to shoot.

Xoxo

Amo

Ben Buckler, where we were standing on Saturday when we saw that whale meters from the rocks

Jason Iggleden, the legend behind Drone Shark App

I probably took this photo at least 150,000 times... but still love it

Cheeky Selfie. When there is nothing else to photograph...

By the pool

June 9, 2023

Morning peeps,

Happy Friday as they say!

Another morning, another cracker...

To mix it up, I ventured down to Bronte Pool. This place is just next level. It's honestly hard not to take good photos of this pool at sunrise. A lot of activities going on, perfect for photo subjects.

One thing that I love about my morning routine is that it calms me down. I just concentrate on taking photos, that's all. For someone like me, with a mind that is constantly racing at 1,000 km an hour, it's pretty unique. It's my type of meditation if you like. Hmmm... 🧘🏽‍♂️📸💦

Now you know everything, enjoy your long weekend and chat with you next week,

Xoxo

Amo

If you are a feet fetishist, you will love that one...

When you are not sure about that swim after all...

GOLD

June 8, 2023

Morning my friends,

How’s everyone today?

What a start to the day, it was just sun-sational! I rock up down to the beach later than usual as I needed my beauty sleep after going to an event last night.

When I arrived at the beach, it was all pink with stunning reflections on the water and all that.

Once again, I took way too many photos, so the selection took a bit of time. Hence the late update too.

Were you down there? Go for a swim guys, the water is divine at the moment.

That’s all folks,

Much love as always,

Xoxo

Amo

Uge always insists in taking a photo of me

Maravilloso

June 7, 2023

Hola mi amigos,

Yes I can talk a bit of Spanish. ¡Claro que sí!

Anyhow, this morning was incredible. We had 15 minutes of glorious light and I snapped like a maniac, right, left, front, everything that was going on. Then the sun was gone behind the clouds.

We also had a whale, if not two in the bay, they were cruising not too far away from the surfers. Love it!

I spent my morning with fellow Frenchies Diane and Loic on their last sunrise before leaving for France for good, or at least for this year. I'm sure they will be back soon.

Have a great day and hasta mañana

Besos,

Amaury, not Amore but same same as I'm full of love.

As the saying goes, couples that surf together, stay together...

Last Bondi sunrise for Diane, I will miss our daily chats.

Oldies Goodies

June 6, 2023

Morning my friends,

Hope you are well.

Let’s be honest, it wasn’t the prettiest start to the day. Besides all the whales cruising along the horizon line and some early pink clouds in the sky, it was pretty dark and moody with rain around 7:30 am. I didn’t even bother taking my camera out of my bag.

Oh well, you can’t win every day.

On days like this, I almost feel like either buying a Paragraphica camera (that brand-new AI camera without a lens) or simply turning to Midjourney to create epic Bondi Beach images for me. If it’s not necessarily possible right now, it will be soon enough.

By the way, if like me you are obsessed with the power of AI, I recently wrote an article about it for AdNews Australia. Is Midjourney, the greatest creative tool or the biggest marketing fraud of all time? Love to hear your thoughts.

Xoxo

Amo

It's Friday!

June 2, 2023

Morning everyone,

Today was not wow like yesterday but who cares really it's Friday! Best day of the week, yeah?!

It was a very slow morning, by this, I mean, the sunrise took its time, especially with the thick clouds on the horizon line so patience was key - not my forte to be honest.

I almost thought that I wasn't going to take photos but I did. Are they good? They are alright, nothing groundbreaking but ehh.

Other than that, big week for bread this week. Obviously, I don't mean to do any hard sell but at the same time, I feel people care about 🍞 - every morning at least one person, asks me how it's all going (today was good mate Grant from OneWave).

We just released our latest campaign for P&O Cruises. If you fancy a free cruise, this is your time to play. Check their latest post for all the deets. If you win, I will come with you, yeah?!

And for the second update, we are now on the hunt for our first recruit - a Social Account Director, check the JD here. If it's you or know of anyone, send them my way. You know where to find me. ;)

That's all folks, have a lovely weekend and chat with you next week.

Xoxo

Amo

No drone was used for this photo, just some clever angles

Les archives. Another day, another rainy day… As I could see it was not raining, I ventured down much later than usual, around 6:45 am. I just arrived and a light drizzle started. What are the chances?! I joined my mates for a quick dip in the ocean and coffee at Chapter One (my unofficial gallery, they have five of my prints on the wall). Still worth going out, if you ask me… Have a great day my friends and stay warm as it’s a bit nippy at the moment. Ciao, Amo PS: I’m going camping this weekend with a bunch of mates but pretty sure I don’t have the right equipment to cope with the cold. I only have a summer sleeping bag… It’s going to be fun, they say. 🤦🏽‍♂️🥶

Rainy days. Do you know what rainy days mean? It means archive days. Here are photos from the past couple of months, most of them were my second favourite ones so you wouldn’t have seen them before. As you know, I love doing my Morning Bondi routine but it actually takes so much time. I’m talking about the photo bit especially. At the moment, I take photos from 6:30ish when the sun is up for roughly 30-40 minutes, then selection of the good photos for 20 mins, light edit the best ones for 10 mins, then write the morning blurb for 3-5 mins (I tend not to overthink this, as you can tell), then upload of each individual photos on the blog for 10 minutes, then newsletter for 5 minutes, then Instagram for 3 minutes, Facebook 3 minutes and Instagram Story 3 minutes. Basically, around 1.5 hours on average. So yes sometimes, I’m glad when it’s raining as I’m saving so much time. Have a beautiful day, despite the weather, and chat with you tomorrow, Xoxo Amo

Golden Sea. Slow start this morning, it was pretty average unless you could wait up to 8am (I couldn’t) to see the sun popping out behind the curtain of clouds. It was all about the golden reflection of the hidden sun on the water. Gold 24-carat for a few minutes. I don’t have much to tell you today except that if you live locally and love ‘Shark Tank’ TV show, you will love the local version of it. It’s called the Bondi Innovation Shark Tank organised by the @bondichamber and it’s next Wednesday at @hotelravesis You can find all the deets in the media release and book your tickets on the blog. I’m going with my awesome business partner Mary Proulx and supporting Sam Cust, one of the sharks (I think that’s what we call them). If you come down, let’s have a beer and break bread (what I love the most about our business name is that the puns are endless). I loaf you! (see) Amo

Nothing to worry about, it's just a tornado off North Bondi, ... 🌪️😲 I took this photo this morning around 9:30 am. I was shooting with @versefinejewellery in South Bondi when we saw this waterspout tornado coming out of nowhere. Scary much? Look closely and you can see the person around Ben Buckler's cliffs running for his life... That's all folks!

Pure Heaven. What another beautiful start to the day! While yesterday was all about big waves, today was all about the mad reflo on the sand - absolutely stunning. I was sitting just next to Morning Bondi HQ and was snapping like a maniac. Have a cracking weekend and subscribe to the newsletter if you want to see the photos earlier in the day - new Morning Bondi formula. ;) Xoxo Amo

Bombastic. OMG, what an incredible morning! It's a very late update as I had a pretty busy day and didn't have a chance to post before now. The newsletter was out around 10am though, so subscribe to it if you want to see the photos before everyone else. It was honestly one of the best mornings we've had for a little while. The light, the waves and the surfers braving the waves. Xoxo Amo

Low-tide goodness. What a stunning morning! Today was all about the low-tide gold reflection. It was just the perfect conditions for photos. The problem, only a few people out including two metal hunters. I was with fellow Frenchy @dianeperreau all morning. I reckon she’s the most popular French person in Sydney. So many people are stopping her every morning to have a chat and take a selfie with her. Have a lovely day my friends, Ciao, Amo

Into the wild. What a cracker of a morning! For a change of scenery, I ventured down to Bronte this morning. I reckon I made the right choice, it was just an incredible show. I was with my mate @paolocattaneophoto for the entire morning and we were just looking at the waves rolling in. Bronte Pool was the best place in da house. If you follow me on Instagram, you would have seen the very rare video of me talking to the camera. With @bread_agency, my agency, I recently started working with the team from @in2thewild.aus, the best tiny houses business around. In order to have a better understanding of the experience, the client kindly invited me to go for a couple of days with my wife and daughter. Real legends, best onboarding! The whole experience was amazing - especially for someone like me that is pretty hyperactive. I just ‘re-wilded’ for two days. Even though the network was working where we were, I put my phone in airplane mode the whole weekend and made the most of the experience. The tiny house was kitted with all the things that you need, all the products in there are premium and sourced from ethical brands. Let’s be honest the firepit and outdoor bath were the highlights for me. I would highly recommend it to anyone, especially if you are like me and struggle to switch off. They are running a Winter Campaign which is all about swapping your usual beach days for days in the wild. You can book one of the 46 cabins all around Australia using the link in my Stories to get up to 20% off this winter OR alternatively try your luck entering the simple giveaway that they are organising on their Insta. You can thank me later! Xoxo Amo

Monday Madness. This is a very late update compared to usual but busy day today. This morning was just nuts down the beach. I only took a few photos before having to rush to an early meeting in the city. The swell should still be here tomorrow, so go and have a look if you can. Xoxo Amo

FriYay. How’s everyone today? After two days in Melbs (Melbourne for the hipsters), I’m back in the hood. What a morning! Incredible light, the surf was ON and the Icebergs was packed - perfect for photo ops. This morning I caught up with my mate Ben, a fellow Frenchy that I haven’t seen for years. We hung out around the Bergs and finished with a swim in South Bondi - how original. Enjoy your weekends my friends. Mine is going to be pretty epic. I’m going into the wild, literally. That’s right, I’m going to one of @in2thewild.aus’s tiny houses. More on this subject later. Stay tuned people! Have a cracking weekend, Lots of love, Amo

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