Hello Sun

August 27, 2024

Morning gang,

How's everyone today?

Today was sun-sational, and I was there for it. I rocked up early and did what needed to be done: take photos of the sunrise, the gorgeous light, and the people making the most of their morning. I also bumped into the usual suspects, my favourite part to be honest and back home.

I have a busy day ahead, shooting something exciting at Channel 9's studio for a Bread client and other bits and pieces.

Have a fantastic day and chat tomorrow,

See yaaa,

Amo

Quiet morning in the surf, says no one ever

Water is a bit cold compared to the Med but well worth it...

When you realise you won't be the only one...

Back at it

August 26, 2024

Morning everyone,

I hope you’ve all been well.

After precisely a two-month hiatus, I’m finally back to the routine. I’ve been back in Sydney for the past two weeks, but between the jet lag, funny weather, and work, I struggled to make my way down the beach in the morning.

While I was there early this morning, I had a coffee catch-up first thing and missed a good portion of the sunrise. It was still lovely, though. Don’t worry. I will aim to take better photos in the next few days and capture the bright golden light, too.

Have a lovely week, and chat tomorrow.

Xoxo

Amo

Later Sydney

June 28, 2024

Morning gang,

How's everyone doing?

This morning I was awake by 4:20 am, don't ask me why but it's definitely not the time I set up the alarm clock for.

I only see a few explanations, our basketball win from last night? (The 'Bondi Hoop Troop', remember that name, one day we might be famous) My trip to France tomorrow? No idea but ehh I won't complain as I was able to see the first lights over Bronte.

Maaaaate, it was unreal. The pink hues all over the bay were stunning. The sunrise was not bad either. I snapped like a maniac then I finished with a dip in the pool. Gosh, it was cold!

The perfect morning before a hiatus of 6 weeks. That's right, don't expect anything from me for all that time. I will be in Europe enjoying the warm weather.

In the meantime, look after yourself and chat on my return in mid-August.

Lots of love,

Xoxo

Amo

The Bronte Pool is a pretty special place

Don't get fooled by the sun, it was freezing outside!

PASTEL

June 27, 2024

Morning team,

How’s everyone today? Another day, another cracker…

This time of the year can be extraordinary from a light point of view and today didn’t disappoint. I went to my usual spots (yep, I’m a creature of habit) and I just had to point and shoot. It was looking good from all the angles.

I bumped into a few of my morning friends, quick chats, coffee, photos, dip and back home. Life is good.

Have a wonderful day my friends,

Xoxo

Amo

Busiest it's been in the water for a while

These two are coping with jetlag (a good representation of what their mind might look like - all blurry)

Seal-abration

June 24, 2024

Morning team,

How’s everyone today? Great weekend?

This morning was cold (as the past few weeks) but outstanding morning. The light was incredible, the water divine (yeah I know I’m amongst the crazy ones that still go for dips in the morning) and a seal was hanging out in North Bondi. Nah, not in the water, just on Ramp 6.

What a great seal-abration for my last week in Bondi for a little while… I’m flying to France for 6-weeks. Yep, lucky me - skipping a good portion of winter. I guess that’s the perks of having your own business, you can work from anywhere! ;)

Have a lovely week my friends,

Xoxo

Amo

The toughest bit about winter dips? The run to your towel

5°C

June 20, 2024

Morning team,

How’s everyone today? Freezing? Fair enough, it was 5°C around 6 AM. I’m not going to lie, I can’t wait to board my plane to Europe in a bit more than a week.

Besides the cold temperature, it was a glorious morning. The first lights were on point, the sunrise glorious, the waves decent and heaps more people around, including a few of my mates.

I’m not going to lie, I don’t have much to say today so will leave you with this.

Have a wonderful day my friends and as I won’t be able to come down tomorrow morning, chat with you on Monday.

Xoxo

Amo

My training group (I mean used to be, I need to eventually go back to it)

The Bergs still getting hammered this morning

Epic Wednesday

June 19, 2024

Morning gang,

How good was this morning!

The horizon line was clear which means the sun popped up earlier than the past few days. The surf was still big but dropped a little. The only downside was probably the chilly breeze which means there were not that many people swimming. If you went in, like I did, chances are that I have a photo of you.

Today is going to be pretty chilled, a bit of work than lunch planned with the Zambrero team to celebrate our partnership and all the latest campaigns that we cooked together. By the way, if you haven't seen it yet, Dom Littrich (aka Spicy Meatball) just released a 🌶️ banger to launch the new Spicy range at Zam. What do we think? Worth entering the GRAMMYs?

Have a wonderful day my friends and chat tomorrow,

Xoxo

Amo

The hardest part after the swim is the run to the showers

The Pool

June 17, 2024

Hola gang,

How's everyone doing? Great weekend?

Mine was busy but excellent. Ian Darling from Shark Island Productions and his team kindly invited me to watch the new doco called ‘The Pool’. It's about the iconic Bondi Icebergs pool and all the different communities gravitating around it.

If you are as obsessed as I am about the Icebergs, I strongly recommend you watch the film, it's 1.5 hours of pure goodness. So many familiar faces are featured too.

The Icebergs is the most photographed pool in the world. No shit! (excuse my French) I probably take at least 10 photos per day and I have been doing so for the past 14 years which means that I have at least 50,000+ images of the Icebergs, I’m not even kidding.

Here are some of my favourite ones. I have pretty much every angle covered, even the most controversial ones taken in the pool - it's not allowed but Frenchies are not great with rules, but you already know that. If you want to see more photos, check out my special Icebergs gallery page.

Have a wonderful week my friends,

Xoxo

Amo

PS: If you are not following @bread_agency yet, you should. Last week was a big one, we announced the appointment of 6 new team members (that makes nine of us now). BAM! We are ready to roll... 🍞🚀🤩

Neil Rogers' swim squad (missing seeing him around, he's featured all over the doco)

First in, first ripples (my most famous one)

Where's Willy?

June 13, 2024

Morning team,

I hope you’ve all been well. My apologies for the radio silence but between the funny weather, my week in Cairns last week for the ‘Cannes in Cairns’ conference (highly recommend it) and pure laziness (let’s be honest for a sec), it’s been a while.

I know people might think I’ve made a typo on the title ‘Where’s Willy?’ No, it’s, unfortunately, not! It was freezing cold down there and yes I still went for a swim because why not? Surprisingly, the water was warmer than out there. Heaps of whales at the back too.

Besides this, not much to photograph today. I tried to get creative but ain’t that easy when there are not many photo subjects. My advice to you. If you’ve ever dreamt of being featured on Morning Bondi or good mate Aquabumps, come down for a swim, surf or even a chat with us and chances are you will get a feature. We need photo subjects. It’s boring AF when there is no one around.

On that note, love to you all and chat tomorrow.

Xoxo

Amo

Sophie Smallwood (swimming all year long)

Reflo

May 28, 2024

Morning gang,

How’s everyone this morning?

It was such a lovely morning down there but gosh it was cold. That breeze was not so pleasant.

I caught up with good friend Caroline for sunrise in the South End, of course. The reflection on the sand was just so good and I’m a sucker for this.

Whales, they are back in town and we saw two cruising around. Love this time of the year!

Have a cracking day and remember that I won’t be able to take photos tomorrow and Thursday.

Xoxo

Amo

It's so puffy!

May 27, 2024

Morning my friends,

How’s everyone this morning? How was your weekend?

Another morning, another cracker, after weeks of rain, we now have weeks of sunshine and pretty good waves, love it!

I went down to my usual spots to capture a few photos. Yes, I’m a creature of habits. I love the South corner better than the north end and the view above the Icebergs is pretty special.

Have a fantastic week my friends. I will go down tomorrow but be warned I won’t go on Wednesday and Thursday as I’m in Avalon for a Bread shoot. Yeah, all good I have my passport ready.

Xoxo

Amo

FriYay

May 24, 2024

Morning gang,

How's everyone today?!

Everything was absolutely brilliant but gosh that cold wind was harsh. I was cold the whole morning and because I like to suffer even more, I finished with a dip in the ocean. The water temperature is pretty good but that cold breeze is not so pleasant afterwards. Let's not even talk about the cold shower afterwards... the pipes must be frozen.

Other than this, I’ve had a great week. Hope you had a good one too. My highlight was a talk I attended last night at Mumbrella 360 about the Shift 20 initiative. I rarely do LinkedIn posts like that but I found Dylan Alcott and Sara Shams' childhood stories pretty heartbreaking. As I know 77% of people in Bondi are working in Creative, Advertising or Marketing (don’t quote me on that one, I pulled that stat out of my 🍑), I thought I should share it here too. We can make that shift. Let’s do it!

On that note, have a cracking weekend and chat next week.

Xoxo

Amo

PS: Last, but not least. Thank you so much for all your input on my last post. Most of you read my daily rambling and I love you even more for that. You bloody legends! 😍

Aqua - Bumps (you've seen what I've done here)

Waves have been good all week pretty much

Surf in Bondi they say, it's gonna be fun.

Let's have fun!

May 22, 2024

Morning gang,

How's everyone doing? I asked this same question pretty much every day but rarely anyone respond. Do you even read captions?

Let's do a test with some old-school Lorem ipsum-generated text and see what happens.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed at pellentesque arcu, sed congue felis. Vivamus efficitur volutpat nunc ut tincidunt. Quisque gravida facilisis blandit. Suspendisse egestas at nulla nec consequat. Proin eu dolor orci. Vestibulum accumsan placerat dolor, vel ultricies ligula placerat vel. Proin euismod mauris at mi efficitur sollicitudin.

Comment down below if you actually read my posts or if you are only here for the photos. I won't blame you if that's the case. It will just save me a fair bit of my time. Writing new 💩 every day about the same beach ain't that simple.

Xoxo

Amo

Freezing

May 20, 2024

Morning my friends,

My apologies for the radio silence but between the rain and work, I haven't had much chance to go down to take photos.

Hope you've been well and all had a good weekend.

Mine was excellent, thanks for asking. We went down to Berry and stayed at the best Airbnb I've ever been called Jasper Valley House. Don't look any further if you are heading that way. The owners Glynn and Nicky are absolute legends and thought about literally everything.

This morning was gorgeous with some nice waves rolling and I bumped into a few local legends but gosh it was freezing. Yeah, I still went for a dip as it's still the best way to wake up but the run from the ocean to the shower wasn't pleasant.

Have a wonderful week ahead and stay warm.

Xoxo

Amo

Pure Bliss

April 23, 2024

Morning my friends,

What an incredible morning down in Paradiseland!

I ventured down the beach before sunrise to witness the amazing paddle out organised by all the clubs around for the victims who lost their lives in Bondi Junction. It was the perfect morning for it and it was lovely to see all the different communities rallying together for this.

The sunrise was a cracker, the waves big and a lot of surfers making the most of them. The light was on point and I bumped into all my beach mates.

On another note, if you are ever interested in knowing more about what I do for work with 🍞, check this lovely article organised by Greg Graham aka 'Sparrow' and the B&T team. Thanks for your support guys! 🙌🏼

Enjoy your day team,

Xoxo

Amo

Paddle out for the victims of Bondi Junction

Beach volley before work - life in Sydney is good!

NoBo

April 22, 2024

Morning gang,

How was your weekend? Any good?

This morning started pretty well. I was in North Bondi (NoBo for the hipsters).

Started by exercising with the training crew and had to stop when the sun popped up. Nice light but not much going on. I snapped whatever was in front of me. You know there is not much to photograph when I take photos of birds (talking about cockatoos here).

Have a fabulous day my friends and a great week!

Ciao,

Amo

Icebergs from North Bondi - yeah I have a big zoom

Muscle Beach, yeah I trained here too and no I don't go topless.

Special Friday

April 19, 2024

Morning gang,

Hope you've all had a great week and you are ready for the weekend.

This morning was pretty special.

The entire of Bondi was farewelling ex-Olympian swimmer and Coach Neil Rogers, a true local legend. If you don't know him, you would have seen him at the Icebergs every Friday or on the sand in North Bondi. He was a very special man and I'm certainly going to miss not seeing him around the edge of the pool and hearing his voice. All my condolences to the entire Bondi community and his family and friends. Bon vent mon ami ! 💔

The sun was shining for him, the pool had a new fresh coat of paint for him too and all his swim squad group was having a moment.

I was with Em who was keen to experience what a Morning Bondi sesh was all about. Let's be honest, it's the best routine, wake up with the sun, coffee and swim. The photos are here to capture what's happening around us.

Have a fabulous Friday and cherish your time with your loved ones, life is precious.

Xoxo

Amo

Neil Rogers' swim squad - a bunch of legends farewelling their mate and coach

Bondi to Tama

April 15, 2024

Morning my friends,

Hope you're all well.

This morning, I went for a Bondi to Tamarama walk along the coastline with good mate Simon. Gorgeous sunrise, perfect temperatures outside and inside the water. Highly recommend it. Hope you had a great morning.

Finally, I just wanted to acknowledge what happened on Saturday in Bondi Junction. I was away for the weekend with no phone reception. It was only when we were driving back yesterday afternoon that we discovered all the atrocities. My condolences to all the family and friends who lost a loved one. Take care of yourself and stay strong!

Lots of love,

Xoxo

Amo

New building South Bondi, I like it a lot

Chris Prestidge about to go for his daily paddle

Time on point

April 8, 2024

Morning gang,

Hope you are all well and had a good weekend.

How good was the weather! So unexpected after last Friday's pouring rain.

Daylight saving is ON or OFF, I'm not sure what you are meant to say but basically, we changed the time yesterday which means that the sunrise is one hour earlier than last week which is perfect.

I woke up at 5:20 am and was down the beach by 6 am for coffee, photos and a dip in the ocean. Yes, it takes me a good 40 mins to look that good in the morning (jokes!).

The sunrise was fab and the surf was hectic. I always finish with a dip in the ocean - I call this "tea-bagging" I will leave you with this wonderful image.

Enjoy your week my friends,

Xoxo

Amo

Backish

April 2, 2024

Morning my friends,

How's everyone going? Good Easter? Christmas? New Year? Just joking, I know I have been fairly dormant lately but trust me, not much sleep going on - very busy on the Bread Agency front (new clients, new staff members, new digs...).

Also with the sunrise being so late these days, I don't have much chance to do my usual Morning Bondi updates. I can’t wait for the daylight savings on the 7th of April.

Today was well worth waking up early and taking photos. The sunrise was a cracker, the temperatures inside and outside of the water delicious, bumping into the usual suspects was my highlight and I had a tiny bit more time this morning.

Have a wonderful 4-day week and hopefully, I get to take photos again this week. Sadly, I won't be able to make tomorrow work. Early start...

Xoxo

Amo

Lisa Dempsey, the legend behind **Jac + Jack** label

Les archives. Another day, another rainy day… As I could see it was not raining, I ventured down much later than usual, around 6:45 am. I just arrived and a light drizzle started. What are the chances?! I joined my mates for a quick dip in the ocean and coffee at Chapter One (my unofficial gallery, they have five of my prints on the wall). Still worth going out, if you ask me… Have a great day my friends and stay warm as it’s a bit nippy at the moment. Ciao, Amo PS: I’m going camping this weekend with a bunch of mates but pretty sure I don’t have the right equipment to cope with the cold. I only have a summer sleeping bag… It’s going to be fun, they say. 🤦🏽‍♂️🥶

Rainy days. Do you know what rainy days mean? It means archive days. Here are photos from the past couple of months, most of them were my second favourite ones so you wouldn’t have seen them before. As you know, I love doing my Morning Bondi routine but it actually takes so much time. I’m talking about the photo bit especially. At the moment, I take photos from 6:30ish when the sun is up for roughly 30-40 minutes, then selection of the good photos for 20 mins, light edit the best ones for 10 mins, then write the morning blurb for 3-5 mins (I tend not to overthink this, as you can tell), then upload of each individual photos on the blog for 10 minutes, then newsletter for 5 minutes, then Instagram for 3 minutes, Facebook 3 minutes and Instagram Story 3 minutes. Basically, around 1.5 hours on average. So yes sometimes, I’m glad when it’s raining as I’m saving so much time. Have a beautiful day, despite the weather, and chat with you tomorrow, Xoxo Amo

Golden Sea. Slow start this morning, it was pretty average unless you could wait up to 8am (I couldn’t) to see the sun popping out behind the curtain of clouds. It was all about the golden reflection of the hidden sun on the water. Gold 24-carat for a few minutes. I don’t have much to tell you today except that if you live locally and love ‘Shark Tank’ TV show, you will love the local version of it. It’s called the Bondi Innovation Shark Tank organised by the @bondichamber and it’s next Wednesday at @hotelravesis You can find all the deets in the media release and book your tickets on the blog. I’m going with my awesome business partner Mary Proulx and supporting Sam Cust, one of the sharks (I think that’s what we call them). If you come down, let’s have a beer and break bread (what I love the most about our business name is that the puns are endless). I loaf you! (see) Amo

Nothing to worry about, it's just a tornado off North Bondi, ... 🌪️😲 I took this photo this morning around 9:30 am. I was shooting with @versefinejewellery in South Bondi when we saw this waterspout tornado coming out of nowhere. Scary much? Look closely and you can see the person around Ben Buckler's cliffs running for his life... That's all folks!

Pure Heaven. What another beautiful start to the day! While yesterday was all about big waves, today was all about the mad reflo on the sand - absolutely stunning. I was sitting just next to Morning Bondi HQ and was snapping like a maniac. Have a cracking weekend and subscribe to the newsletter if you want to see the photos earlier in the day - new Morning Bondi formula. ;) Xoxo Amo

Bombastic. OMG, what an incredible morning! It's a very late update as I had a pretty busy day and didn't have a chance to post before now. The newsletter was out around 10am though, so subscribe to it if you want to see the photos before everyone else. It was honestly one of the best mornings we've had for a little while. The light, the waves and the surfers braving the waves. Xoxo Amo

Low-tide goodness. What a stunning morning! Today was all about the low-tide gold reflection. It was just the perfect conditions for photos. The problem, only a few people out including two metal hunters. I was with fellow Frenchy @dianeperreau all morning. I reckon she’s the most popular French person in Sydney. So many people are stopping her every morning to have a chat and take a selfie with her. Have a lovely day my friends, Ciao, Amo

Into the wild. What a cracker of a morning! For a change of scenery, I ventured down to Bronte this morning. I reckon I made the right choice, it was just an incredible show. I was with my mate @paolocattaneophoto for the entire morning and we were just looking at the waves rolling in. Bronte Pool was the best place in da house. If you follow me on Instagram, you would have seen the very rare video of me talking to the camera. With @bread_agency, my agency, I recently started working with the team from @in2thewild.aus, the best tiny houses business around. In order to have a better understanding of the experience, the client kindly invited me to go for a couple of days with my wife and daughter. Real legends, best onboarding! The whole experience was amazing - especially for someone like me that is pretty hyperactive. I just ‘re-wilded’ for two days. Even though the network was working where we were, I put my phone in airplane mode the whole weekend and made the most of the experience. The tiny house was kitted with all the things that you need, all the products in there are premium and sourced from ethical brands. Let’s be honest the firepit and outdoor bath were the highlights for me. I would highly recommend it to anyone, especially if you are like me and struggle to switch off. They are running a Winter Campaign which is all about swapping your usual beach days for days in the wild. You can book one of the 46 cabins all around Australia using the link in my Stories to get up to 20% off this winter OR alternatively try your luck entering the simple giveaway that they are organising on their Insta. You can thank me later! Xoxo Amo

Monday Madness. This is a very late update compared to usual but busy day today. This morning was just nuts down the beach. I only took a few photos before having to rush to an early meeting in the city. The swell should still be here tomorrow, so go and have a look if you can. Xoxo Amo

FriYay. How’s everyone today? After two days in Melbs (Melbourne for the hipsters), I’m back in the hood. What a morning! Incredible light, the surf was ON and the Icebergs was packed - perfect for photo ops. This morning I caught up with my mate Ben, a fellow Frenchy that I haven’t seen for years. We hung out around the Bergs and finished with a swim in South Bondi - how original. Enjoy your weekends my friends. Mine is going to be pretty epic. I’m going into the wild, literally. That’s right, I’m going to one of @in2thewild.aus’s tiny houses. More on this subject later. Stay tuned people! Have a cracking weekend, Lots of love, Amo

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